Bob Schwartz

Donald Trump Jr. and the Happy Smiling Poor of India

“The poor know all about poverty and only the morbid rich would find the topic glamorous.”
Sullivan’s Travels

Washington Post:

Donald Trump Jr. says he admires India’s poor people because of their spirit and smiles

Donald Trump Jr., the president’s eldest son, is in India this week to promote his family’s real estate empire and more than $1 billion worth of luxury Trump Tower projects in four cities, but he still had time to praise India’s poor for their smiles.

“I don’t mean to be glib about it, but you can see the poorest of the poor and there is still a smile on a face. It’s a different spirit that you don’t see in other parts of the world … and I think there’s something unique about that. I know some of the most successful people in the world, and some of them are the most miserable people in the world.”

You can draw your own conclusions about what this says about Don Jr. and others in the Trump family and circle. You can guess who the miserable successful people might be.

As for the happy smiling poor he admires, I quote from the movie Sullivan’s Travels  by Preston Sturges. A successful Hollywood director of nonsensical comedies, John L. Sullivan, wants to confront the grim reality of the Great Depression, and so plans to travel in disguise as a tramp. His butler Burrows sets him straight:

Burrows: I have never been sympathetic to the caricaturing of the poor and needy, sir.

John L. Sullivan: Who’s caricaturing? I’m going out on the road to find out what it’s like to be poor and needy and then I’m going to make a picture about it.

Burrows: If you’ll permit me to say so, sir, the subject is not an interesting one. The poor know all about poverty and only the morbid rich would find the topic glamorous.

John L. Sullivan: But I’m doing it for the poor. Don’t you understand?

Burrows: I doubt if they would appreciate it, sir.

And:

Burrows: You see, sir, rich people and theorists – who are usually rich people – think of poverty in the negative, as the lack of riches – as disease might be called the lack of health. But it isn’t, sir. Poverty is not the lack of anything, but a positive plague, virulent in itself, contagious as cholera, with filth, criminality, vice and despair as only a few of its symptoms.

 

 

 

 

 

Goodbye Hourglass! Lucky Charms Adds Magical Unicorns!

Timeless magic that’s cosmically delicious!

From General Mills:

For the first time in 10 years, Lucky Charms is introducing a new and permanent marshmallow – the magical unicorn! The magically delicious brand tapped into the imagination and creativity of young minds to hand select the newest charm and the decision was unanimous.

“Our goal is to not only create a cereal that families and cereal fans will love and enjoy, but to inspire magical possibilities and help spark imagination and fun no matter what the age,” said Josh DeWitt, marketing manager of Lucky Charms. “That’s why, after 10 years, we decided to introduce a new charm with the help of the keepers of magic themselves – kids. They spoke, and after hearing their love for the magical unicorn, we listened.”

From magical and lucky to cool and colorful, both boys and girls agreed that these mythical creatures had timeless magic that was the perfect fit for the only truly magical marshmallow cereal. The new unicorn charm, which features hues of bright purples and blues, is the first-ever marshmallow to be inspired and created by kids.

With the entrance of the new magical charm, consumers will have to say goodbye to the hourglass marshmallow, which has been a staple in the magical line up for more than a decade. Lucky Charms marshmallow blend will continue to feature eight lucky charms including hearts, stars, horseshoes, clovers, blue moons, rainbows, red balloons and now magical unicorns.

The cosmic significance of this change can’t be overstated. The hourglass is the symbol of time, in all of its inevitably and finitude. That’s gone. The unicorn represents “timeless magic” and will “inspire magical possibilities and help spark imagination and fun.”

If there was ever a time for unicorns, at breakfast or whenever, this is it. Thanks General Mills!